Surabaya ( – Belum  lama ini, Perum Jasa Tirta (PJT) I meraih Silver Winner kategori The Most Promising Company in Marketing 3.0 di Gelaran BUMN Entrepreneurial Marketing Awards (BEMA) 2023. Hadir menerima penghargaan, Direktur Operasional PJT I, Milfan Rantawi. 

Hermawan Kartajaya selaku Founder MarkplusInc (pakar di bidang pemasaran) dan founder Asia Marketing Federation (AMF) menyampaikan, penghargaan ini digelar sejak 2012 dan merupakan salah satu rangkaian Jakarta Marketing Week 2023. Menurutnya penghargaan ini untuk mengapresiasi BUMN dan BUMD yang sukses menerapkan strategi pemasaran yang fokus pada pelanggan.  “Kami telah 11 tahun menggelar penghargaan ini, tujuannya untuk mengapresiasi kinerja BUMN dan BUMD menerapkan strategi pemasaran yang fokus pada pelanggan,” ungkapnya.

Milfan menjelaskan, PJT I sekarang fokus tidak hanya pada pengembangan bisnis SDA (Sumber Saya Air) namun merambah pada bisnis Non SDA sesuai dengan penugasan pada PP 46 tahun 2010. Salah satu fokus utama PJT I di Non SDA adalah pengembangan Sistem Penyediaan Air Minum (SPAM). 

“PJT I memiliki SPAM eksisting di Lamongan dan tahun ini berupaya untuk merambah pasar penyelenggaraan SPAM di Malang. Pelayanan SPAM ini tidak hanya untuk kepentingan bisnis semata, sebagai BUMN Perum PJT I tetap melaksanakan pelayanan publik dengan penyediaan untuk golongan masyarakat berpenghasilan rendah,” kata Milfan, Rabu (21/6/2023). 

Ia menambahkan, transformasi digital juga dihadirkan sebagai upaya untuk lebih adaptif agar dapat semakin dapat memberikan pelayanan terbaik. Penerapan Smart Water Management System (SWMS) untuk sistem informasi SIAGA banjir, sistem informasi kualitas air, dan sistem manajemen sungai juga menjadi bentuk inovasi perusahaan menghadirkan pemantauan secara real time di Wilayah Sungai yang dikelola perusahaan. 

“SWMS menjadi upaya nyata PJT I untuk mewujudkan peningkatan layanan kepada pelanggan (pemanfaat) dan masyarakat (pelayanan umum). Terutama dalam sisi pengelolaan SDA. Penerapan ERP- SAP, pembaharuan website, implementasi Aquarius, telemetri juga menjadi upaya perusahaan untuk mendukung menerapkan digitalisasi secara optimal. Informasi perusahaan juga diinfokan melalui media sosial perusahaan agar informasi dapat tersampaikan dan tersebar dengan cepat,” ungkapnya. 

Milfan juga menyampaikan, apresiasi tertinggi kepada insan PJT I atas dukungan dan kontribusi maksimal didukung kreativitas menciptakan beragam inovasi layanan digital. Ia berharap penghargaan ini menjadi pemicu semangat menghadirkan beragam inovasi layanan sesuai perkembangan teknologi. “Tujuan besar dari seluruh proses tranformasi digital perusahaan adalah memberikan layanan terbaik bagi masyarakat dalam hal pengelolaan SDA,” pungkasnya.  (red/kjt)


  1. Wonderful blog! Do you have any recommendations for aspiring writers? I’m planning to start my own site soon but I’m a little lost on everything. Would you propose starting with a free platform like WordPress or go for a paid option? There are so many choices out there that I’m totally confused .. Any suggestions? Kudos!

  2. I love your blog.. very nice colors & theme. Did you create this website yourself or did you hire someone to do it for you? Plz reply as I’m looking to create my own blog and would like to know where u got this from. thanks a lot

  3. I’m impressed, I must say. Rarely do I encounter a blog that’s both educative and interesting, and let me tell you, you have hit the nail on the head. The issue is something not enough people are speaking intelligently about. I’m very happy that I found this in my search for something concerning this.

  4. It’s in point of fact a nice and helpful piece of information. I’m glad that you simply shared this helpful info with us. Please stay us informed like this. Thanks for sharing.

  5. Thank you for another informative website. Where else may I am getting that kind of info written in such a perfect way? I have a challenge that I am simply now operating on, and I have been at the glance out for such information.

  6. Excellent weblog here! Additionally your
    website rather a lot up very fast! What web host are you
    using? Can I am getting your associate link for your host?
    I wish my website loaded up as fast as yours lol

  7. Hello! Someone in my Myspace group shared this site with us so I came to look it over. I’m definitely enjoying the information. I’m book-marking and will be tweeting this to my followers! Exceptional blog and wonderful style and design.

  8. Amazing blog! Do you have any hints for aspiring writers? I’m planning to start my own website soon but I’m a little lost on everything. Would you suggest starting with a free platform like WordPress or go for a paid option? There are so many choices out there that I’m totally confused .. Any recommendations? Many thanks!

  9. Unquestionably believe that which you stated. Your favorite justification appeared to be on the internet the simplest thing to be aware of. I say to you, I definitely get irked while people consider worries that they plainly do not know about. You managed to hit the nail upon the top and also defined out the whole thing without having side effect , people can take a signal. Will likely be back to get more. Thanks

  10. Howdy I am so thrilled I found your website, I really found you by mistake, while I was searching on Aol for something else, Regardless I am here now and would just like to say kudos for a incredible post and a all round thrilling blog (I also love the theme/design), I don’t have time to go through it all at the minute but I have saved it and also included your RSS feeds, so when I have time I will be back to read a lot more, Please do keep up the awesome job.

  11. What i do not realize is in reality how you’re now not really a lot more smartly-appreciated than you may be right now. You are so intelligent. You know therefore significantly on the subject of this topic, produced me personally believe it from numerous numerous angles. Its like men and women don’t seem to be interested until it’s something to accomplish with Lady gaga! Your own stuffs nice. All the time maintain it up!


Please enter your comment!
Please enter your name here